MARKETING DIVISION

The Marketing Division focuses on enhancing and communicating the organisation’s vision and events for the year with the management of Women in Business' online presence through the production and distribution of content. This includes however not limited to, creating collateral for WIB’s social platforms, creating new initiatives and keeping our members up to date with club events and spreading awareness of pertinent social issues on our social media platforms. The Marketing team establishes WIB’s brand and keeps you connected with what we have in store for you.

HEAD OF

MARKETING DIVISION

KATHLEEN VASQUEZ

What are you looking forward to most this year?

I'm looking forward to growing the club creatively and challenging the traditional notions of femininity and gender stereotypes through design.

A goal you want to achieve within your role in the committee?

As the Head of Creative Marketing, my goal is to empower, educate and support other women through unique, educational and inspiring design initiatives. Another goal of mine is to create and maintain a strong branding image for WIB in order to set the creative foundations for future growth.

Your course at University?

Bachelor of Commerce, majoring in Marketing and Management